BetLabel Privacy Policy

At BetLabel, we are committed to protecting your privacy and handling your personal data responsibly whenever you use our platform. This Privacy Policy explains what information we collect at Bet Label, how we use it, who we may share it with, and the rights you hold as a customer of our services. By registering an account or using any part of BetLabel Casino, including our sportsbook, slots, live dealer tables, or the Bet Label app, you acknowledge that you have read and understood how we process your data.

Who We Are

We operate this website under the corporate name Starsten Ltd., a company incorporated under the laws of the British Virgin Islands, with its registered address at Quijano Chambers, P.O. Box 3159, Road Town, Tortola, British Virgin Islands, Company Number 2174149. Throughout our Terms and this policy, we refer to ourselves simply as BetLabel, Bet Label, the Company, or the bookmaker BetLabel, and to our website as www.betlabel.com. We act as the data controller responsible for the personal information you provide to us.

Regulatory Notices

We publish our licensing information across the site, including our Kahnawake Gaming Commission licence displayed in the footer of every page, and additional statements regarding Curacao-based licensing for certain products. Where our responsible gambling and complaints resources reference external bodies such as the Kahnawake Gaming Commission or the Curacao FMA, we handle any data shared with those bodies in accordance with applicable data protection standards.

Information We Collect

We collect several categories of information when you interact with BetLabel, whether through our desktop site, our mobile casino, or the BetLabel app.

  • Registration details such as your name, date of birth, address, phone number, and email address, provided when you create a betlabel login;
  • Identity verification documents, including passport, proof of address, and payment method confirmation, required for KYC and AML compliance;
  • Financial information relating to deposits, withdrawals, and the payment methods you use, such as Interac e-Transfer, Visa, Mastercard, or cryptocurrency wallets;
  • Gameplay and betting activity across our sportsbook, slots, and Betlabel live casino products;
  • Technical data such as IP address, device identifiers, browser type, and geolocation, particularly when you use our mobile casino or download the BetLabel app;
  • Communications you send us via live chat, email, or our Contacts page, including complaints and support requests;
  • Promotional participation data, including any betlabel promo code or bet label promo code entered during registration or on the Deposit page.

How We Use Your Information

We at BetLabel use the personal data we collect for a range of legitimate business purposes connected to operating our services responsibly and securely.

  • To create and manage your account, including verifying your identity before allowing deposits or withdrawals;
  • To process transactions and prevent fraud, particularly where third-party deposits or bonus abuse are suspected;
  • To administer bonuses, gifts, and offers, including tracking eligibility for a betlabel bonus, a betlabel casino no deposit bonus, or free spins redeemed through a betlabel promo code no deposit bonus;
  • To provide customer support through live chat and our dedicated email addresses;
  • To comply with our legal, licensing, and anti-money laundering obligations;
  • To communicate updates about our BetLabel Casino promotions, tournaments, and account notices, where you have not opted out;
  • To monitor and improve the performance of our website, our Bet Label app, and our mobile casino experience.

Bet Label App and Device Data

When you complete a betlabel app download or access our services through the Bet Label app, we may collect additional device-level data, such as device model, operating system, push notification identifiers, and app usage patterns. This information helps us maintain the stability of our betlabel casino app and deliver a consistent experience whether you play on desktop or through our native applications for iOS and Android.

Cookies and Similar Technologies

We use cookies and comparable tracking technologies to recognise returning visitors, remember your language and currency preferences, and analyse how our website and mobile casino are used. Cookies also help us detect fraudulent activity and support the security of your account. You can manage cookie preferences through your browser settings, though disabling certain cookies may limit functionality across BetLabel.

How We Share Your Information

We do not sell your personal data. However, we may share information with:

  • Payment providers and financial institutions necessary to process deposits and withdrawals;
  • Game and platform providers whose software powers our slots, sportsbook, and live dealer tables;
  • Regulatory and licensing authorities, including bodies referenced in our complaints procedures;
  • Identity verification and fraud-prevention partners engaged to fulfil KYC and AML requirements;
  • Law enforcement agencies where required by applicable law;
  • Professional advisors, auditors, or successors in the event of a corporate restructuring.

International Data Transfers

Because we operate internationally and offer our services in 17 languages, your data may be processed in countries outside your country of residence. Where we transfer data internationally, we take steps to ensure appropriate safeguards are applied consistent with recognised data protection standards.

Data Retention

We retain personal data for as long as necessary to fulfil the purposes described in this policy, including meeting our legal, tax, and regulatory obligations. Account records connected to deposits, withdrawals, and bonus activity, including participation in offers tied to a betlabel casino promo code no deposit bonus, are typically retained for the periods required under applicable anti-money laundering rules, even after account closure.

Your Rights

Depending on your jurisdiction, you may have rights to access, correct, restrict, or request deletion of your personal data, as well as to object to certain processing activities or request a copy of your data in a portable format. To exercise these rights, you can contact us using the details below, and we will respond within a reasonable timeframe.

Account Security

We apply administrative, technical, and physical safeguards designed to protect your data against unauthorised access, alteration, or disclosure. You are responsible for keeping your betlabel login credentials confidential and for notifying our security team immediately if you suspect unauthorised access to your account.

Age Restrictions and Eligibility

Our services are intended only for adults who meet the legal gambling age in their jurisdiction. We do not knowingly collect personal data from minors, and any account found to belong to an underage individual will be closed in accordance with our Terms.

Restricted Territories

We do not accept registrations from a number of jurisdictions listed in our Terms and Conditions. If we become aware that a customer resides in a restricted territory, we may close the associated account and process any applicable refund in accordance with our published procedures, while retaining records as required by law.

Changes to This Policy

We may update this Privacy Policy periodically to reflect changes in our practices, technology, or legal requirements. Where our Terms exist in multiple languages, the English version prevails, and we encourage you to review this page regularly for the latest information.

Contact Us

If you have questions about how we handle your data, please reach out using one of the following channels:

  • Technical support and formal privacy queries: support-en@betlabel.com
  • Security, account, or identity verification matters: security@betlabel.com
  • General questions and suggestions: complaints@betlabel.com
  • Self-exclusion requests: block@betlabel.com

We remain available 24/7 through live chat to assist with any privacy-related concerns while you enjoy BetLabel Casino, our sportsbook, and our growing range of mobile and app-based gaming options.